Rebuy

Rebuy is a personalization and merchandising platform for Shopify and Shopify Plus stores that helps brands increase average order value and repeat purchases through data-driven product recommendations and automated offers. It powers recommendation widgets across the storefront, including product pages, collection pages, cart, and post-purchase, using shopper behavior, purchase history, and catalog data to suggest relevant cross-sells, upsells, and add-ons. Rebuy's Smart Cart replaces the default Shopify cart with a customizable, rules-driven cart that can show recommendations, free-shipping progress bars, upsell offers, and subscription options, and its post-purchase and checkout extensions let brands present one-click add-on offers after an order is placed. The platform also includes tools for building automated buy-again flows, re-order links in emails, search and merchandising rules, and A/B testing to measure the revenue impact of each tactic. Rebuy integrates with the wider Shopify ecosystem, including subscription apps, reviews, loyalty, and email and SMS platforms, so offers can reflect a customer's full history. It is aimed at direct-to-consumer brands that want a single system for on-site personalization rather than separate upsell, cart, and recommendation apps. Rebuy is sold as a paid subscription with pricing that scales based on store order volume.