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Unit is a banking-as-a-service platform that gives non-bank companies the infrastructure to embed financial products like deposit accounts, debit cards, and lending directly into their own software, without each company needing to independently negotiate a sponsor bank relationship, build core banking infrastructure, or navigate financial compliance requirements from scratch. Companies building a vertical SaaS product for a specific industry, such as software for freelancers, restaurants, or property managers, can use Unit's APIs to add banking features like a branded debit card or an embedded checking account directly inside their existing product, turning what was previously just software into a broader financial platform for their customers. Unit handles the compliance-heavy parts of embedded finance, including KYC identity verification, transaction monitoring, and the banking partnership itself, and exposes those capabilities through developer-friendly APIs and a dashboard for support and operations teams to manage customer accounts day to day. Its approach is aimed at software companies that want to add meaningful new revenue streams through embedded finance, like interchange revenue from card usage, without becoming a bank themselves or building a multi-year compliance function internally. Unit is used by vertical SaaS platforms and startups looking to deepen their product's role in a customer's financial life by embedding real banking features rather than just linking out to a separate financial provider.