Swap

Swap is an operations platform, which it calls an e-commerce operating system, for consumer brands selling online, consolidating several back-office functions that are usually handled by separate vendors. Its modules cover cross-border shipping with automatic calculation and collection of duties and taxes and landed-cost checkout, a returns and exchanges experience designed to retain revenue through store credit and instant exchanges, order and shipment tracking with branded notifications, and, more recently, inventory and demand planning with forecasting and AI recommendations. The pitch to brands is that running cross-border logistics, returns, and inventory through one connected system reduces the tool sprawl and reconciliation work of stitching together a duties calculator, a returns app, a tracking tool, and spreadsheets, while improving margins on international orders and returns. Swap integrates with Shopify and common fulfillment and carrier systems, and it targets mid-sized direct-to-consumer brands that have outgrown point solutions and are expanding internationally. The company raised a Series B in 2025 to expand into new markets and launch additional products, including its inventory tooling. Swap is sold as a paid platform, typically with pricing tied to order volume and the modules a brand uses.