GameAnalytics is an analytics platform built specifically for games, used by developers to understand how players behave and how a title is performing without configuring a general-purpose product analytics tool. After integrating its SDK, a studio gets dashboards pre-populated with the metrics games actually care about, including daily and monthly active users, retention curves, session length, average revenue per daily active user, progression and level-completion funnels, ad and in-app purchase revenue, and where players drop off or get stuck. It supports the major engines and platforms and is designed to be lightweight and quick to add. The company has expanded beyond pure analytics into a broader growth platform, adding market and competitive intelligence and advertising tools so studios can benchmark against the rest of the market and inform user acquisition. GameAnalytics has been used across a very large number of games and is popular with indie and mid-sized mobile studios in particular because its core analytics are free. It offers that free tier with generous limits, and paid plans that add data export, longer retention, raw data access, and the market intelligence and advertising features for studios operating at scale.