About Ballpark
Ballpark is a user research platform, built by the team behind the design tool Marvel, that aims to make gathering product feedback fast and simple enough that teams actually do it regularly. It supports a range of study types in one place: surveys, five-second and preference tests, prototype and website testing with task-driven questions, copy and concept testing, video feedback where participants record their screen and voice while completing tasks, and live moderated interviews with scheduling and recording. Responses can be collected as text, audio, or video, and Ballpark provides AI-assisted analysis, automatic transcription, and highlight reels for sharing findings with stakeholders. Teams can recruit from Ballpark's panel of several million participants worldwide, filtered by demographics, or share studies with their own audience, with controls to cap the number of responses and manage incentive costs. A notable pricing choice is that every plan includes unlimited team members for free, so anyone in a company can view and contribute to research. Ballpark is aimed at product, design, and marketing teams that want lightweight, frequent research rather than occasional large studies. It offers a free trial and paid plans priced by usage, studies, and panel participants.
